Voice engine optimization · VEO servicesWhen they ask out loud, be the one answer.

Voice assistants only give one answer. One. We engineer your business to be it, across Siri, Alexa, Google Assistant and every conversational AI interface reshaping how people find businesses.

For local businesses whose customers ask a phone, a speaker or a car for help, and for brands with many locations.

One answer, engineered to be yoursYour content, local signals and structured data, built for the moment an assistant picks one business.
Every assistant, one strategyGoogle Assistant, Siri, Alexa, and the new voice interfaces in phones, cars and smart displays.
Measured by recommendation share50+ spoken prompts from your category, tested by hand every quarter.

5.0 on GooglePlano, TexasMonthly voice auditsTalk to the founder

What happens next

Send the form. Here is what happens.

A strategist reads itWithin the hour on weekdays.
We listen for youWe audit your voice search visibility: the questions your customers speak, on Siri, Google Assistant and Alexa.
A discovery callWe show you exactly where you are being heard, and where you are silent.

Request the VEO audit

Inside VEO

Eight spoken questions, three assistants.

Every quarter we speak 50+ questions from your category to Siri, Google Assistant and Alexa, by hand, and score who they recommend. Pick an assistant to see where it reads its answer from.

VEO · Voice query audit · Plumbing, PlanoExample account

11 of 248 questions, 3 assistantsSpoken answers that name you

2.1 sUnder the 2.5 s targetMobile load, service pages

36 of 404 listings to fixTop directories where your details match

Who each assistant names8 of this quarter's 52 prompts

Spoken question

“Who is the best plumber near me?”

YouBusiness ProfileA rivalApple MapsA rivalBing results

“Is there a plumber open right now?”

YouBusiness ProfileA rivalApple MapsYouBing results

“How much is a new water heater in Plano?”

YouFeatured snippetYouBing resultsA rivalBing results

“Who can fix a burst pipe tonight?”

A rivalBusiness ProfileA rivalApple MapsA rivalBing results

“Why is my water heater popping?”

YouFeatured snippetYouStructured dataA rivalBing results

“Find a plumber who takes weekend calls.”

A rivalBusiness ProfileA rivalApple MapsA rivalIts own data

“What time does Example Plumbing close?”

YouKnowledge PanelYouApple MapsYouBing results

“Who does drain cleaning near Legacy West?”

YouBusiness ProfileA rivalApple MapsA rivalBing results

You are the answerA rival is the answer

Google AssistantThis quarter

6of 8

questions answered with your name

Heard on question 1

“Example Plumbing is about two miles away. Want me to call them?”

Where it read the answer

Business Profile5 of 8
Featured snippets2 of 8
Knowledge Panel1 of 8

An example account. Your own numbers replace these the day we connect.

Why voice

There is no page two in voice search.

A typed searchTen results

A spoken searchOne answer

Ten chances to be seen, or one.

When someone types a search into Google, they see ten results. They might click the first, or the third, or scroll down to find what they need. There are multiple chances to be seen.

Voice search does not work that way. When someone asks Siri for a plumber, Alexa for a restaurant recommendation, or Google Assistant for a lawyer near them, the assistant gives one answer.

One business. One name. Everyone else is invisible.

This is the most winner-take-all channel in all of digital marketing. There is no second position. There is no “above the fold.” There is only the answer, and everyone else.

Voice engine optimization is the discipline of engineering your content, your local signals and your structured data so that when a voice assistant needs to recommend a business in your category, it recommends yours.

The work

How we make you the one answer.

Four disciplines engineered for voice-first discovery.

01

Speak their language, literally

Voice searches are longer and more natural than typed queries. We map the exact phrasing your audience uses when speaking, and build content to match.

Natural language query mapping
Conversational keyword research
Question-phrase optimization
Regional dialect and phrasing analysis

02

Dominate “near me” voice searches

Most voice searches carry local intent. We optimize every local signal so voice assistants recommend your business first.

Google Business Profile optimization
Apple Maps and Bing Places setup
“Near me” and “open now” targeting
Local citation consistency audits

03

Blazing fast for voice priority

Voice results overwhelmingly come from fast, mobile-optimized pages. We engineer your performance to meet the threshold voice assistants require.

Core Web Vitals optimization
Mobile rendering and UX audit
Page speed under a 2.5 s target
AMP and lightweight page variants

04

Track your voice visibility

Dedicated monitoring of your presence in voice search results across Google Assistant, Siri and Alexa.

Cross-platform voice audits
Monthly competitive benchmarking
Voice result attribution tracking
Actionable optimization reports

Deliverables

Engineered into every VEO engagement.

Conversational query mapping

Voice searches are longer and more conversational than typed queries. We map the exact phrasing your audience uses when speaking, and build content that matches those natural language patterns.

Speakable schema implementation

Speakable structured data markup tells voice assistants exactly which sections of your content are suitable for audio playback. We implement it across your highest-value pages.

Local voice pack optimization

A large share of voice searches carry local intent. We optimize your Google Business Profile, Apple Maps listing and local citations for voice query triggers like “near me” and “open now.”

Featured snippet engineering

Voice assistants read featured snippets aloud as their answer. Our AEO strategies directly feed VEO performance: every snippet you own is a voice answer you own.

Page speed and mobile optimization

Voice results overwhelmingly come from fast, mobile-optimized pages. We engineer your Core Web Vitals and mobile rendering to meet the performance threshold voice assistants require.

Voice search performance tracking

Dedicated monitoring of your visibility in voice search results across Google Assistant, Siri and Alexa. Monthly audits with competitive benchmarking and optimization recommendations.

The assistants

Every assistant. One strategy.

Each assistant reads from a different place, so we engineer the signals for all of them in parallel.

Google Assistant

Reads from

Featured snippets
Knowledge Panels
Google Business Profiles

The most widely used voice assistant globally. It pulls answers primarily from featured snippets, Knowledge Panels and Google Business Profiles. Our SEO and AEO foundations directly power Google Assistant visibility.

Siri

Reads from

Bing results
Apple Maps
Structured web data

The default assistant on every Apple phone, tablet, computer and home speaker. Siri pulls from a combination of Bing results, Apple Maps and structured web data, which calls for its own optimization strategy.

Alexa

Reads from

Bing results
Its own data ecosystem

Dominant in smart home devices. Alexa leverages Bing search results and its own data ecosystem. Local businesses need specific strategies for Alexa's unique ranking factors.

What comes next

Lives in

Phone assistants like Bixby
Car dashboards
Smart displays

New conversational AI interfaces are launching constantly, from Bixby to car dashboards to smart displays. We build future-proof voice visibility that works across every platform.

How it is measured

Measured by what voice leaves behind.

Direct voice attribution is limited, because Siri and Alexa do not pass referrer data. So we track the signals a spoken search leaves behind, every month and every quarter.

“Near me” and conversational rankingsWhere you place for the questions people speak, not only the ones they type.

Business Profile calls and directionsThe call and direction actions on your Google Business Profile.

Mobile-only conversion liftConversions from phones, tracked on their own.

A quarterly voice query audit50+ category prompts tested by hand on Siri, Google Assistant and Alexa, scored for recommendation share.

Monthly competitive benchmarkingYour voice visibility against the businesses you compete with, and the next optimization recommendations.

Compound wins

Why voice wins are compound wins.

One optimization, two channels.

Every featured snippet you own through AEO is automatically a voice answer.

Your name, said out loud.

Voice search dominance builds brand recall. When Siri says your name, that is more powerful than any ad impression.

76% visit within a day.

Local voice queries have the highest conversion intent in all of search: 76% visit a business within 24 hours.

VEO is the fourth pillar of the SEO, GEO, AEO and VEO framework, and it stands on the other three.

Search engine optimization

Technical authority and page speed are non-negotiable for voice.

Generative engine optimization

Entity signals tell voice assistants who you are.

Answer engine optimization

Featured snippets become voice answers automatically.

Pricing

Quoted after the audit.

VEO is scoped to your category, your locations and what the voice audit finds. You get a quote on the discovery call, before you commit to anything.

Request the VEO audit See how our pricing works

Questions

Voice engine optimization questions, answered.

What is VEO, voice engine optimization?

VEO is the work of making a voice assistant recommend your business when someone asks out loud. We engineer your content, your local signals and your structured data so that when Siri, Alexa or Google Assistant needs one business in your category, it names yours.

Which voice assistants does VEO cover?

VEO covers Siri, Google Assistant, Alexa and Bixby. We also optimize for emerging conversational interfaces including ChatGPT Voice and Perplexity Voice, and for the voice systems built into cars. Each one pulls from a different primary data source, so we engineer signals for all of them in parallel.

What schema and structured data does VEO need?

At minimum, VEO needs LocalBusiness schema with your full name, address and phone, Speakable markup on key answer paragraphs, FAQPage schema, Service schema for each offering, and opening hours with holiday exceptions. For brands with many locations we also deploy Organization schema with sameAs links to authoritative directories. All schema is validated before deployment.

How important is local presence for VEO?

Critical. Voice searches skew heavily local, and voice assistants almost always pull the single recommended business from Google Business Profile, Apple Maps and Bing Places. That is why citation consistency across the top 40 directories, review velocity and Google Business Profile category accuracy form the core of any VEO engagement.

How do you measure VEO performance?

With proxy metrics, because Siri and Alexa do not pass referrer data. We track “near me” and conversational query rankings, Google Business Profile call and direction actions, mobile-only conversion lift, and a quarterly voice query audit where we test 50+ category prompts by hand on Siri, Google Assistant and Alexa to score your recommendation share.

Why does page speed matter so much for VEO?

Because voice assistants overwhelmingly pull answers from pages that load in under 2.5 seconds on mobile. The assistant must surface an answer in real time, so speed weighs more heavily on questions that can be answered by voice. Slow pages are left out of voice answers, however good the content.

How does VEO work with SEO, GEO and AEO?

VEO stands on all three. Every featured snippet you own through AEO becomes a voice answer, SEO supplies the technical authority and page speed voice demands, and GEO's entity signals tell the assistants who you are.

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