Nine to start.
By the people who do the work.
When platforms change
Google, Meta and the assistants change monthly. The guides are revised, not reissued.
Read on a phone
Short sections, plain English, a checklist at the end.
Free marketing guides, by topic.
Free marketing guides and ebooks with no signup walls
The library holds practical guides and frameworks built to help a business grow: no fluff and no signup walls. They cover local SEO, paid media, AI visibility, reputation, multi-location marketing and how to choose and run an agency, written by the Digital Ingenuity team.
Local SEO: Google Business Profile, citations, reviews and links
The local SEO guide is the one-location playbook. It covers Google Business Profile, citations, reviews and local link building, the pieces that decide whether a business shows up when nearby customers search.
Paid ads on Google and Facebook
The nightly spend audit guide explains what we check in Google Ads and Facebook Ads campaigns and why, so budget goes to high-converting campaigns that drive quality leads and a better return.
Reputation management and reviews
The review playbook covers timing, asking and answering: the proven steps for building and keeping a strong online reputation that attracts customers and builds trust.
AI in marketing and AI visibility
The AI visibility guide explains how AI assistants choose which businesses to mention, and the practical ways to put AI to work in your marketing today.
The Research Library questions, answered.
Are the guides in the Digital Ingenuity Research Library free?
Yes. Every guide in the Research Library is free to download, with no email wall and no signup form in the way. There are nine to start, each written in short sections in plain English, with a checklist at the end that you can hand straight to your team.
Who writes the marketing guides in the Research Library?
The people who run the crew and do the client work write them. Every guide comes from what worked on real accounts, with client names removed, so the advice has been tested in live campaigns first. Each one is written to be read on a phone.
How often are the Research Library marketing guides updated?
Whenever the platforms change. Google, Meta and the AI assistants change how they work every month, so each guide is revised in place rather than reissued as a new edition.
What topics do the free marketing guides in the Research Library cover?
Local SEO for a single location, how AI assistants choose which businesses to mention, running several locations from one screen, the nightly ad spend audit, timing and answering reviews, choosing an agency, what a good first quarter looks like by trade, what a white-label agency platform must include, and how the morning brief reads a business overnight.
Can I cite or quote a Research Library guide in my own work?
Yes. Cite it as Digital Ingenuity, the guide title and the year, with a link to the Research Library page. Editorial, academic and journalistic use is welcome. For commercial republication or excerpts over 500 words, ask for written permission through the contact page first.
Where does the data in the Research Library guides come from?
Mostly from our own client work. Each guide draws on results from real accounts, with names removed and figures combined across clients, plus our own tracking of which businesses AI assistants cite in their answers. Where a figure comes from public data instead, the guide names the source so you can check it or build on it.
Can Digital Ingenuity do the work in the Research Library guides for me?
Yes. If you would rather have it done, book the free audit: fifteen minutes, your numbers on the screen, no deck. We look at your own accounts rather than a template, and the work is quoted after the call.
Keep reading.
Rather have it done?
Fifteen minutes, your numbers on the screen, no deck.