SearchLab Engineered™ · Managed SEO and AI searchSearch, executed every week.
Technical fixes, pages, links and the AI answers, run by a strategist and read nightly by the search agent. You approve every change and see every result on your map.
For local businesses and groups that win or lose on the map.
- Two to four new pages a monthWritten for search and for the AI answers, checked live.
- Your map, read street by streetA 49-point grid for every location.
- No bought links, no ranking promisesEvery change and every result shown.
net map positions in one period
A turf installerfrom #14 in twelve weeks
A roofing companypositions across a territory
A turf installer, another territorySend the form. Here is what happens.
- A strategist reads itWithin the hour on weekdays.
- We read your mapA 49-point grid for your lead search and a technical pass on the site.
- Fifteen minutes, your gridWhere you rank street by street, and the first three fixes. No deck.
Twelve weeks on your map, street by street.
Every night the search agent reads your rank at 49 points around the shop. The intel agent watches who is moving in. Flip to week 1 to see where this map started.
The map around the shop49 points, half a mile apart
18of 49
Up from 0 in week 1points in the top three, week 12
Strongest at the shop. The west side trails, at #6 to #9.
- Rank 1 to 318
- Rank 4 to 723
- Rank 8 to 108
- Rank 11 or lower0
- The shop
Rank for roof repairTwelve weeks
An example account. Your own numbers replace these the day we connect.
Everything in the engagement.
Fixed, monitored, never drifting.
Pages written for search and for the AI answers, published and checked live.
Listings, the map grid, reviews connected.
Earned through content and partnerships. Never bought.
Measured weekly, pages written to earn citations.
New competitor pages answered within the week.
Weekly.
A morning brief and a monthly deck.
The next zip, the next keyword set, written down.
Who reads the grid with you.
From audit to first result.
- Audit and planEvery technical issue ticketed, every page mapped to a search.
- Fix and buildChanges proposed, approved, published, checked live.
- Write and earnPages the assistants cite, links that hold.
- Watch and adjustThe search agent reads the map nightly and proposes the next move.
Who is on it.
Strategist
Owns the plan and the calls.
Search lead
Owns the audit, the pages, the links.
Writer
Owns the drafts, edited by the lead, proofread by the crew.
The search agent
Reads the grid and the site nightly.
The intel agent
Watches competitors.
Three people we built it for.
The owner who tried an SEO agency and got a PDF
You paid for a year and cannot say what changed.
Gets: A grid you can see, pages you approved, a rank you can track.
The group with uneven territories
Two locations rank, four do not, nobody knows why.
Gets: A grid per location, fixes per location, the weak one obvious.
The brand team
Territories need a method, not a vendor each.
Gets: One method, run centrally, reported per territory.
Against the usual options.
| SearchLab Engineered™ | An SEO agency | |
|---|---|---|
| Rank measured | 49 points per location | One number |
| Pages | Written, published, checked | Written, slowly |
| Links | Earned | Sometimes bought |
| AI answers | Measured and targeted | Rarely |
| You approve | Every page | Sometimes |
| Reporting | Daily and monthly | Monthly |
Scoped after the audit.
Managed engagements are scoped to your market and your goals. Software is always included. Month to month, your accounts stay yours. We ask for one quarter on a handshake, because a map moves street by street, not overnight.
Request the SearchLab auditWhat you can hold us to.
SEO, GEO, AEO and VEO, explained.
An AI SEO agency for Frisco, Plano and DFW
Digital Ingenuity is an AI SEO agency based in Plano, Texas, serving Frisco, Plano, Dallas, Fort Worth and the entire DFW metro. SearchLab Engineered™ is how we make a business visible on Google and in the AI answers, including Google AI Overviews.
We combine traditional SEO with generative engine optimization (GEO), answer engine optimization (AEO) and voice engine optimization (VEO), so the AI assistants cite your business instead of only ranking it.
- Schema and entity work built to earn citations in AI Overviews and AI assistants.
- AI citation tracking with every engagement.
- Coverage across Frisco, Plano, Dallas, Fort Worth and the full DFW metro.
One framework, four search surfaces
Most agencies optimize for Google and stop. SearchLab works across every surface where customers search, because the businesses that show up everywhere are the businesses that win.
Traditional search (SEO)
Rankings on Google and Bing, built on technical foundations, on-page optimization, content strategy and authority building.
Generative engine optimization (GEO)
The AI answers from assistants and from Google AI Overviews. We shape your content and your entity signals so the assistants recommend your business by name.
Answer engine optimization (AEO)
Featured snippets, People Also Ask, knowledge panels and direct answer boxes. We structure your content so search engines pull your answer first.
Voice engine optimization (VEO)
Spoken answers from the voice assistants on phones and smart speakers. We write for conversational, question-based searches so the assistant recommends you.
What the SearchLab work covers
Every engagement starts with an audit of all four surfaces: where you rank, where the AI answers cite you, where you win featured snippets and where your competitors are winning while you are invisible. The work then runs across three areas.
Technical and on-page SEO
- Technical SEO audit and ongoing fixes
- Site architecture and crawlability
- Page speed and Core Web Vitals
- On-page optimization and content refinement
- Schema markup and structured data
- Internal linking strategy
- Indexing health management
AI, voice and answer optimization
- AI visibility work for the major AI assistants
- Google AI Overview optimization
- Featured snippet targeting
- People Also Ask optimization
- Knowledge panel optimization
- Voice search optimization
- Entity signal building
Local, content and authority
- Google Business Profile optimization
- Local citation building and management
- Location pages for businesses in more than one market
- Content strategy and production
- Link building and authority, earned and never bought
- Competitive gap analysis
Scoped to one market, many markets, or the country
Every SearchLab engagement covers all four search surfaces and comes with a strategist who reads the grid with you. What changes with the scope is the reach.
- One market: local search on your Google Business Profile, citations and the map, plus voice search, for a business ready to own its home market.
- Many markets: a multi-market strategy with location pages, regional content, competitive gap analysis, link building and AI visibility in every market you serve.
- National: national keyword targeting, enterprise-level technical SEO, link building at scale and a custom AI visibility strategy.
Part of one connected system
Search visibility does not exist in a vacuum. When your brand is defined, your site is built right, your search is engineered, your visibility is monitored, your social backs up your authority, your ads bring the right traffic and that traffic is protected from fraud, the results compound.
SearchLab Engineered™ questions, answered.
How does SearchLab use the Local SEO software?
The software watches and proposes, and SearchLab does the work. The software measures your rank and the AI answers and proposes new pages. SearchLab adds a strategist, a search lead and a writer who write, publish and check the pages, earn links and target the AI answers. The software is always included in a SearchLab engagement.
Does SearchLab guarantee first page rankings?
No. No one honest guarantees rankings, and SearchLab does not. What we promise is to show our work: every change we make, every page you approved and every result on a 49-point map grid for each location. We never buy links and never make ranking promises. Links are earned through content and partnerships, and every page goes live only after you say yes.
How does SearchLab get my business named in AI answers?
We measure the AI answers every week and write the pages the assistants cite. That work covers content that answers real customer questions, schema markup and entity signals that tell the assistants who you are, and tracking of when Google AI Overviews and other AI assistants mention you. When a competitor publishes a new page, we answer it within the week.
How long does SearchLab take to improve my rankings?
Technical fixes usually show in weeks, and a whole territory moves over a quarter. Most clients see measurable improvement within 60 to 90 days. Search compounds, so the longer the engagement runs, the stronger the results. You see every step on your map grid, week by week, so you never have to guess whether it is working.
What does SearchLab cost?
SearchLab is scoped after the audit, and you get a quote on the call before you commit to anything. The price follows your market, how many locations you run and your goals. Every managed engagement includes the software, and the free audit shows where you rank street by street and the first three fixes before any money changes hands.
Is there a contract for SearchLab?
No. SearchLab is month to month, and your accounts stay yours if you leave. We do ask for one quarter on a handshake, because search takes time to show results, and a quarter gives the map a fair look. Each quarter has a written plan for the next zip code and the next keyword set, so you can widen the scope from one quarter to the next. Many clients start with a single market and add markets as they grow.
Who owns the accounts and pages SearchLab creates?
You do. Your accounts, content and data stay in your name during the engagement and after it. Every page we write is published to your own site once you approve it, and your listings and business profiles remain yours if you ever leave SearchLab.
How does SearchLab report progress each month?
You get a morning brief every day and a monthly deck, and the crew reads your map grid and your site every night. Each quarter the strategist writes down the plan for the next zip code and the next keyword set, then reads the grid with you on the call so you can see what moved and why.
From the Idea Stream, on search.
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Goes well with search.
Find out where you rank, street by street.
Tell us about the business and how many locations you run. A strategist reads your map grid and your site before the call, then shows you the first three fixes.