Question 1

How do I get my business to show up in Google Maps?

Accepted Answer

First, create and verify your Google Business Profile. Complete all profile sections including business category, hours, photos, and services. Ensure your NAP (Name, Address, Phone) is consistent across all online directories. Collect genuine customer reviews and respond to them. Build local citations on relevant directories.

Question 2

Why isn't my business showing in the local 3-pack?

Accepted Answer

The local 3-pack (map results) is competitive. Common reasons for not appearing include: incomplete Google Business Profile, inconsistent NAP information, lack of reviews, weak local relevance signals, competitors with stronger local SEO, or being outside the search area. Focus on building local authority through citations, reviews, and locally-relevant content.

Question 3

How important are Google reviews for local SEO?

Accepted Answer

Extremely important. Reviews are a major ranking factor for local search. They impact your visibility in local pack results, influence click-through rates, and build trust with potential customers. Focus on getting genuine reviews, responding to all reviews (positive and negative), and maintaining a high average rating.

Question 4

What are local citations and why do they matter?

Accepted Answer

Local citations are online mentions of your business name, address, and phone number (NAP) on other websites like directories, review sites, and social platforms. They help establish your business legitimacy, improve local search rankings, and ensure customers can find accurate information about your business.

Question 5

How do I rank for "near me" searches?

Accepted Answer

Focus on local SEO fundamentals: optimize your Google Business Profile, ensure mobile-friendly website, include location-specific keywords in your content, maintain consistent NAP across directories, build local backlinks, and create location-based content. Google uses proximity heavily for these searches, so having a verified physical location is crucial.

Local SEO & Google Business